For LBi I helped conceive and produce a campaign for a pitch. The brief was merely ‘originality’. The concept was that every month a different artist would produce an offline audio / visual experience, and this would be translated into an immersive online experience in which the users would create their own work, then to be rated by the community. The video is my interpretation of the kind of art that could be produced.

Audio: Zoetrope; In a Beautiful Place out in the Country; Boards of Canada